MODERNIST BREW

A cup of timeless design, rooted in modernism - that's how we'd describe this project. The geometric patterns were inspired by the tea itself - each flavour profile offering a unique experience and a taste of the geographical place it belongs to.

We wanted each tea to have a story that guides the user further than just taste, creating a moment of heightened senses that transports you to the breezy marketplaces of Tangier at dusk or to a South American sunset.

CLIENT: CUPPA

PROJECT: BRAND NAMING / VISUAL IDENTITY / CONCEPT DEVELOPMENT